Types
of Paid Advertising
Google Search Ads
Google ads help your business improve brand awareness, manage events, and drive engagement by targeting audiences based on gender, age, interest, and location.
Mobile Ads
Advertisements will be sent to your customers’ mobile devices via SMS or email, directing them to the website or other immediate action such as a call or message. With mobile ads, personalized messages will be sent to your potential customers that help you reach marketing goals faster.
Social Media Ads
Social media ads target an audience based on search intent on certain platforms, such as Facebook or Instagram. It is more effective when it comes to increasing sales and acquiring leads, as it has no Adblock available.
Types
of Paid Advertising
Google Search Ads
Google ads help your business improve brand awareness, manage events, and drive engagement by targeting audiences based on gender, age, interest, and location.
Google Search Ads
Google ads help your business improve brand awareness, manage events, and drive engagement by targeting audiences based on gender, age, interest, and location.
Mobile Ads
Advertisements will be sent to your customers’ mobile devices via SMS or email, directing them to the website or other immediate action such as a call or message. With mobile ads, personalized messages will be sent to your potential customers that help you reach marketing goals faster.
Social Media Ads
Social media ads target an audience based on search intent on certain platforms, such as Facebook or Instagram. It is more effective when it comes to increasing sales and acquiring leads, as it has no Adblock available.
How does Paid Advertising
Work
01
Keyword Research
Research the keywords that your target audience is using to find your products or services.
02
Create Account
Set up an account on the paid advertising platforms like Google Ads, TikTok Ads Manager, or Meta Business Suite (for Instagram and Facebook).
04
Bid Management
Once your campaign is started, we'll need to monitor your campaign and adjust your bids especially when the performance does not meet your expectations.
03
Create Ad
Create creative ad that is relevant with your target audience including the copy, graphics, or videos.
05
Tracking and Optimization
Paid advertising platforms provide extensive tracking and reporting tools to help you evaluate the performance. We use this data to optimize your ads for better results.
06
Cost per Click
When a user clicks on your ad, you'll pay the amount you specified in your bid. The cost per click (CPC) depends on the keyword difficulty.
01
Keyword Research
Research the keywords that your target audience is using to find your products or services.
02
Create Account
Set up an account with a paid search platform like Google Ads or other social media platforms such as Instagram and Facebook.
03
Create Ad
Create creative ad that is relevant with your target audience including the copy, graphics, or videos.
04
Bid Management
Once your campaign is started, we'll need to monitor your campaign and adjust your bids especially when the performance does not meet your expectations.
05
Tracking and Optimization
Paid search platforms provide extensive tracking and reporting tools to help you evaluate the performance. We use this data to optimize your ads for better results.
06
Cost per Click
When a user clicks on your ad, you'll pay the amount you specified in your bid. The cost per click (CPC) depends on the keyword difficulty.
FAQ
